Market Overview 

The health insurance industry is one of the cardinal components of the global economy by virtue of the amount of revenue it generates, the extent of the global investment, and most prominently the indispensable socio-economic role it plays in securing personal and business risk in the event of unforeseen problems. The key issues in the insurance industry include rising competition, generally soft pricing conditions and tight profit margins. Moreover, the economic turbulence in 2008 has affected employer and corporate health insurance business in the developed countries to some extent, due to cost cutting and lay-off of employees and slowdown of new recruitments. However, at individual levels, the market has not shown any significant slowdown. The health insurance market in developed nations is consolidated by few major players who cover more than 80% of private and public (medicare and medicaid) managed insurance. The cardinal challenges for new capital entrants in the health insurance market include immense competition and rising customer expectations. Success here would be enhanced by expanding digital capabilities, making insurance products easier to understand, compare and purchase. The health insurance market especially in the EU5 countries (U.K., Germany, France, Italy, and Spain) is quite stable owing to a significant contribution from the government. The growth perspective for private players is limited due to universal health coverage plans in these countries. Furthermore, in developing regions the health insurance market for private players continue to challenge as economic recovery throughout the region is overshadowed by low business investment rates and slower industry growth. In some developing nations, the growth prospects remain high due to increasing GDP, rise in disposable income, and growing trend toward health security. Furthermore, the growth of the middle class and high net worth population in these regions presents an immense opportunity for international players to exploit the emerging market. Major players in the market include United Health Group Inc., Allianz SE, AIA Insurance Group, Express Scripts Holding Company, Zurich Insurance Group Ltd., AXA, Aviva Plc, Aetna Inc., International Medical Group, Apollo Munich Health Insurance and Cigna Corporation.

About the Geography

Vietnam is a communist state located in the South China Sea bordered by China, Myanmar, and Thailand. It is the largest recipient of FDI in Asia after China and India. Earlier it used to rely on traditional industries only, but in the past few years, the government has done very well to attract huge foreign investments into the country.

The country is rapidly developing into a manufacturing hub due to its stable economy, young and cheap workforce, and socio-political stability. The government is committed to liberalizing the economy and introduce reforms to create an atmosphere of the free market. Samsung and LG have partnered with the government to manufacture everything starting from smartphones to ships. Vietnam’s FDI inflows are now being directed towards real estate, tourism, and heavy industry. Major investors are South Korea, Malaysia, and the UK. The government has set up new SEZ and FTZ and introduced tax benefits to attract foreign investments. Vietnam must work on its financial reforms and curb corruption to reach its potential to beat its Asian counterparts in attracting foreign investment. Also, Vietnam is a member of ASEAN and WTO and is committed to fair trade.

The Market Entry Series

Exploring global markets is now recognized as the shortest way to ensure high time to efficiency conversion, when trying to expand revenues past domestic markets, for firms both large and small. Our market entry series, priced suitably low contains the essentials of all the parameters (Refer: Table of Contents) you must be apprised of before you can have a well informed contemplation of a business opportunity in your choice of industry, in your choice of geography.

Reasons to Purchase this report:

– The market estimate (ME) sheet in Excel format

– Report customization as per the client’s requirements

– 3 months of analyst support

Table of Contents

1. Introduction

1.1 Scope of the Report

1.2 Regional Analysis

1.2.1 PESTLE Analysis

1.2.2 Analysis of Ease of Doing Business

2. Market Dynamics

2.1 Drivers

2.2 Restraints

2.3 Opportunities

3. Market Demand Analysis

3.1 Socio-Economic Segmentation

3.2 Demographic Strengths & Weaknesses

3.3 Spending Patterns

3.4 Target Market Identification

4. Market Size of Health & Medical Insurance Industry (USD millions)

4.1 By Product

4.2 By Providers

5. Market Entry

5.1 Market Entry: The Strategy

5.1.1 Types of Entry Modes, by Market Entry Objectives

5.1.2 Competition Analysis

5.1.2.1 Market Share

5.1.2.2 Strategies Adopted, Recent Events 

5.1.3 Pricing Strategy

5.1.4 Supply Chain Analysis

5.1.4.1 Trade (Import-Export Analysis)

5.1.4.2 Distribution Network & Retail Analysis

5.2 Market Entry: The Administration

5.2.1 How to Register a Company (Flowchart)

5.2.2 Registration Processes 

5.2.2.1 Ministries Involved

5.2.2.2 Criteria and Conditions

5.2.3 List of Forms & Documents

5.2.4 Product Control Guidelines specified by the Government

6. Sources

7. Disclaimer

Market Segmentation by Market Entry

The Strategy

Types of Entry Modes, by Market Entry Objectives

Competition Analysis

Market Share

Strategies Adopted, Recent Events 

Pricing Strategy

Supply Chain Analysis

Trade (Import-Export Analysis)

Distribution Network & Retail Analysis

The Administration

How to Register a Company (Flowchart)

Registration Processes

Ministries Involved

Criteria and Conditions

List of Forms & Documents

Product Control Guidelines specified by the Government